Logo Design

A cornerstone of your brand, often times your logo is the first impression your business makes. A well executed logo can set the tone for who you are, in-still trust to current and potential customers, and create a competitive advantage in your market.

A well designed logo doesn’t only need to represent who you are and also look good, but on the technical side of things it needs to be able to be scaled up or down, work in colour or black and white, and work in a variety of different mediums and applications.

We know logo design. We work closely with our clients to come up with logos that embody who they are as a business and sets them apart in their market.

qualities of an effective logo

simple

You want your logo to be easily recognizable, you want it to be simple – a lightning-fast way for users to notice and remember your brand.

targeted

Understanding your audience is key. Whatever your industry, your logo needs to be able to connect with the people you are marketing to.

versatile

A great logo can be printed at different sizes, across different mediums and in different applications without losing its power.

timeless

Trends come and go. The key to a lasting identity is for it to have staying power and not be dated in a few years when styles change.

appropriate

A logo should provide context to what your business does without being obvious. Think lateral vs literal.

memorable

Someone should be able to see your identity once and be able to describe it.

distinct

In a competitive market, the idea is to be different than your competitors.

let's chat about your brand

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